Magazine Publishers of America cover awards, First place (tie) 2006: best celebrity cover:

Like so many great moments in fashion, this Julianne Moore cover photographed by Peter Lindbergh is iconic because it breaks all the rules. Traditionally, Moore is not a guaranteed grand slam on the newsstand. In this case, her face is partially obscured by her hair, and her smile isnt broad. Furthermore, both her dress and the type are greena color not normally reflected in high newsstand sales. Here, however, green struck gold. Newsstand sales for this issue increased by more than 10% compared to the January 2005 issue of Bazaar. If Harpers Bazaar had done cover research, this cover would never have been producedwhich just goes to show that the first rule of a successful cover is that there are no rules.