New cover of the bi-annual B Magazine: "has been developed in reaction to the amplified way in which information reaches its audience, often resulting in the dilution of intelligent and informed journalism. b Magazine challenges the way in which we consume. Adopting the traditional format of a fashion and lifestyle title, b Magazine is interspersed with inspired wisdom and intuitive photography."

Editorial & creative director Jason Hughes
Art director Christopher Colville-Walker
Editor Dal Chodha
Designers Ben Smith & Emily Hadden